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Mode Around the Globe: Eva Rose Rankin



Hotel Les Bains
Paris, France


Videography by GABE SANCHEZ

Glam with Jouer

What was your defining moment as a content creator/social media influencer?
My defining moment as a content creator was probably when one of my TikTok videos really took off and hit 9.8 million views. This TikTok was one of my beauty videos, and I created my version of the ‘clean look’. This then ended up becoming a trend on TikTok which was super cool to see and was one of the first times I felt my content had a large reaction and response.

How do you hope to influence people through your social media platform? What can people expect to see when visiting your social media page(s)?
I hope to give people an escape and a way to switch off. I like to think my content is really calming, as someone commented recently “your videos always make my day, you’re so calming and it’s helping my anxiety, so thank you”. This made me really happy and is exactly what I want to achieve with my content. I also hope that I am helping people with makeup and skincare hacks. This is how I learned how to do makeup growing up, by watching my favorite creators.

What do you predict will be the biggest trends of winter season?
Ooo this is a tough one!! Mainly because I think the idea of specific trends has kind of changed now, mainly I think due to TikTok. As the app is so vast and has so much content and so many creators, there are endless, daily trends. However, in terms of beauty trends/what I think we will see a lot of this winter, is the idea of ‘cold girl makeup’. This comes from the cute look we get when you’ve been out in the cold/snow. So I think we will be seeing a lot of fresh dewy makeup with lots of blush on the nose.

Any upcoming travel plans you’re looking forward to?
Yes! I’m hoping to head over to Los Angeles very soon which I cannot wait for. I absolutely love America and especially Los Angeles. Looking forward to maybe a bit better weather than London also.

Favorite brands and places to shop this holiday season?
A few of my fave brands at the moment for the colder weather have been Adanola for cosy good quality essentials, Sisters and Seekers for winter outfits that still look more elevated and stylish, and Alo Yoga which have the cutest gym pieces which really help me stay motivated and feel put together in the colder months. Oh and thrift shops!

What’s your favorite holiday dish and tradition? 
For sure, Christmas dinner! Nothing beats it. I absolutely love my parents’ Christmas dinner that they make and the vibe of the whole meal too. It’s more than just a meal as my whole family comes together and it’s
really special all just coming together to enjoy an amazing meal. We will be sitting at that table for hours!

What’s your go-to airport look? Essentials to pack in a carry on?
Comfort, comfort, comfort! I always have to be comfortable at an airport. For me a go-to would always be a matching tracksuit with some sort of tank top and my Uggs! You can’t go wrong with a nice matching tracksuit. I’ll always add a cap and my gold hoops to bring the outfit together a bit. Essentials I always bring with me are headphones, lip-balm, my teddy, and snacks!! Lots of snacks. I also always carry some eyelash curlers with me as curled lashes always wake me up after a flight.

What was the highlight of your stay with Modeliste in Paris?  
The highlight of my stay in Paris with Modeliste was probably the dinner we had all together at La Pérouse Paris. We had the most amazing truffle pasta and it was just such a lovely evening. Amazing food and amazing people. A night I will always remember!

What’s a typical work week like for you? Any advice you have for staying productive throughout the week?
I don’t really have a typical work week! That’s kind of what I love about it all, I guess. My weeks are never the same and I never really know 100% what I’m doing. The fashion industry is super last minute and all over the place but I just roll with it. I’d say my weeks are mostly 50/50 though 50% socials and 50% modeling. Some weeks or months I can be non stop all over the place, traveling everywhere; and some weeks can be super quiet so I just do filming for my socials! I wouldn’t change it.

What’s your go to makeup routine for a holiday dinner party? Any products you’d recommend for our Modeliste readers?
My go to makeup routine for a holiday dinner party would be a super glowy natural, bronze base. And then I’d usually go for something light on the eyes and of course a red lip. You cannot be more festive than a red lip. My favourite red lip is definitely MAC Ruby Woo. Some products I swear by and recommend to you guys are, Iconic London Radiance Booster for the most gorgeous glowy base. Eyelash curlers, always. Laneige lip mask for gorgeous hydrated lips!!! That’s just a few of many!

What’s something your fans would be surprised to know about you? 
Probably that I absolutely LOVE to sing! I am always singing. I have hundreds of drafts on TikTok of me singing that I never post! It’s always just been for fun, but lately I’ve been thinking about posting some and seeing
where singing could go! So keep your eyes peeled for that!

Are you working on any projects you’d like to share?
Yes! I have my move to America coming up, and I am starting a series on my YouTube Channel, ‘Eva Rose Rankin’, where I will be sharing my journey of my move from the UK to the US, and will be taking you guys along with me the whole way! So definitely stay tuned as hopefully exciting things to come with my YouTube!

Where do you gain inspiration for content? Any tips & tricks you’d like to share for those inspiring to have a career like your own?
For me I try to keep my inspiration to things that I really love or believe in, as I think when I don’t love or believe in the content, it really doesn’t show well within the videos. So definitely make sure that you’re filming stuff that you like and would watch yourself. I think from just being a huge TikTok user myself, and always scrolling through so much content, I’m always subconsciously opening myself up to new ideas and inspiration from other creators. I think my biggest tip would just be to make sure you’re posting stuff you love and believe in, and the rest will follow. And don’t give up! Consistency is key, so don’t be disheartened if things don’t work out straight away.

What makes you different from other content creators?
I think one thing that makes me different from other creators on TikTok / in social media, is that originally my main job was modeling. So the TikTok / social media presence was never really planned, it just kind of happened organically. During lockdown, as I wasn’t able to shoot at all, I started posting on socials for fun. So in that sense, I may be different from some beauty creators as my beauty tips and hacks have all been learnt through being a model and being on set constantly. I’ve had hundreds of different people do my makeup and I feel like I’ve just been a sponge absorbing everyone’s different methods and I’ve learnt how your face really is a canvas and can be transformed depending on who does your makeup or what you choose to do!

What would you like to say to your fans?
Just a huge thank you for always supporting me and making me able to live my dream! I seriously couldn’t do it without you!!! Also, always follow your own wants and dreams from life too. Remember that it is your life and it should be up to you what you do with it. No idea is too crazy if you put your mind to it, and never let anyone else stop you from doing what you love. Forget what anyone thinks and go for it!



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