14 Winter Hair & Makeup Trends to Celebrate the Season

In the spirit of winter’s quiet glamour and the runway’s boldest beauty moments, this season’s hair and makeup trends blur the line between polished elegance and lived-in ease. At once nostalgic and refreshingly modern, these looks invite experimentation—whether you’re leaning into glossy decadence, soft-focus romance, or a hint of rebellion. Here, the 14 trends defining your cold-weather beauty wardrobe, each inspired by the Fall/Winter collections and ready to elevate every holiday soirée, après-ski evening, and candlelit night out.

1. Boy Blush

Photo: Courtesy of Max Mara
A whisper of color swept high across the cheeks offers that just-stepped-in-from-the-cold flush. It’s youthful without trying, effortless without being bare—an instant refresh for winter skin.

 
2. Burgundy Lashes

Photo: Courtesy of Max Mara
Classic mascara gets a moody update in deep wine tones that make every eye color smolder. Chic, unexpected, and runway-approved.

 
3. Bedhead Hair

Photo: Courtesy of Prada
Perfectly imperfect texture reigns this winter. Think undone waves, soft flyaways, and a hint of mischief—the epitome of insouciant cool.

 
4. Statement Brows

Photo: Courtesy of McQueen
Bold, sculpted, and unapologetically strong. This season’s brows frame the face with editorial drama, whether brushed up or sharply defined.

 
5. Glossy Oxblood Lips

Photo: Courtesy of Tom Ford
High-shine lacquer meets vampy depth. A bold oxblood lip reads powerful, luxurious, and ready for the spotlight.

 
6. Spider Lashes

Photo: Courtesy of Chloé
Clumpy, separated lashes with a hint of '60s charm are making their return. Spidery fringes add a playful, doll-like intensity.

 
7. Sleek Shiny Strands

Photo: Courtesy of Hermès
Glass-like hair with mirror sheen delivers instant sophistication. Think immaculate blowouts, pin-straight finishes, and rich winter gloss.

 
8. Pink-Toned Highlighter

Photo: Courtesy of Sacai
Soft rosy illumination brightens even the frostiest days. This blush-meets-highlight hybrid creates a romantic, ethereal glow.

 
9. Grunge Eyeliner

Photo: Courtesy of Rabanne
Smudged, lived-in liner with a hint of attitude. It’s moody, modern, and endlessly wearable for winter nights.

 
10. Satin Skin

Photo: Courtesy of Ferragamo
Not quite matte, not quite dewy—just buttery perfection. Satin skin feels polished, expensive, and utterly timeless.

 
11. Slicked Side Parts

Photo: Courtesy of Schiaparelli
Old-Hollywood meets futuristic precision with sharply slicked side parts. A power move for sleek winter styling.

 
12. Inner-Corner Emphasis

Photo: Courtesy of Dior
Bright pops of shimmer or a stroke of eyeliner placed at the inner corner instantly awaken the eyes. Minimal effort, maximum impact.

 
13. Big Bouncy ’80s Curls

Photo: Courtesy of Isabel Marant
Voluminous and full of personality—these modernized retro curls bring exuberance back to cold-weather styling.

 
14. Almost-Black Berry Lipstick

Photo: Courtesy of Versace
Deep berry hues bordering on black create a sultry, sophisticated pout. Dark romance at its finest.